Swift

Swift: 100 Years of Bringing Flavor Home

Over a century ago, Gustavus F. Swift revolutionized beef. He hand-selected the finest corn-fed cattle, known for their superior tenderness and flavor. Swift then pioneered innovations like refrigerated transport, ensuring quality nationwide, and pre-packaged cuts, making delicious beef convenient for home cooks. These advancements set the standard for quality beef production, giving consumers confidence in what they were eating. Today, the Swift® brand proudly carries this legacy forward.